Event:

Fashion and the Senses

27th March 2015, London College of Fashion

The Fashion and the Senses symposium will be an international multi-disciplinary meeting and discussion forum for academics, practitioners, industry professionals and postgraduate students with a shared interest in fashion and the senses. This initial dialogue will inform ‘The International Conference on Fashion and the Senses’ taking place at London College of Fashion in 2016.

Sensation is fundamental to our experience of the world. Shaped by culture, gender, and class, the senses mediate between mind and the body, idea and object, self and environment.” (The Senses and Society).

Fashion too, sits at the boundary between the body and the external and social world. Drawing on fashion in its broadest sense, with cultural, design and brand marketing perspectives, the symposium presents opportunities to explore the heightened interest in sensorial research and practice. These perspectives within fashion research seldom merge, yet bringing together what are often quite distinct discourses encourages debate and cross-fertilisation of ideas. Guest speakers from the forefront of their disciplines, along with early career researchers have been invited to present their work and reflect upon this emerging field. With an emphasis on panel discussion, knowledge exchange and audience debate, the symposium aims to explore differences and convergences and suggest avenues for future research and collaboration in this area. Attendance at the symposium is open to all, although space is limited. Registration now open.

Questions to be debated include:

  • What are the social, cultural and political dimensions of sensory engagement with fashion and dress?
  • How might multi-sensory research be used to reflect upon existing fashion theory?
  • Can making and thinking through the senses encourage critical thinking and innovative design?
  • How might sensory design be applied to solutions for problems such as sustainability, wellbeing and ethical production?
  • How are fashion brands using sensory dimensions to connect with consumers?
  • What are the opportunities, challenges and impact of multi-sensory environments?
  • What does the future look like for sensorial fashion spaces?
  • Are there innovative sensory methodologies that can be applied to the study and practice of fashion?
  • How might inter-disciplinary knowledge exchange in this field encourage future collaborations within and between the fashion academy and the fashion industry?

Speakers |

Keynote

Professor Michael Bull – Professor of Sound Studies School of Media, Film and Music
University of Sussex, UK. Managing Editor of The Senses and Society Journal.

Keynote

Professor Joanne B. Eicher – Regents Professor Emeritor Department of Design, Housing and Apparel, University of Minnesota, USA. Pioneer of the sensory approach in dress studies. Editor-in-Chief of Encyclopedia of World Dress and Fashion.

Keynote

Professor Bertil Hulten – Professor of Marketing Department of Marketing
Linnaeus University, Sweden. Pioneer in the field of retail and sensory marketing research.

Keynote

Professor Charles Spence – Professor of Experimental Psychology, Head of the Crossmodal research laboratory, Director of Graduate studies and Fellow of Somerville College, University of Oxford, UK. Pioneer of experiential psychology using multisensory approaches.

Dr Jenny Tillotson – Reader in Sensory Fashion
Central Saint Martins, University of the Arts London, UK. Pioneer of eScent® wearable scent technologies.

Dr Eugenie Shinkle – Reader in Photography Department of Photography and Film
University of Westminster, London, UK. Researcher in the field of fashion photography, affect and the senses.

Ninela Ivanova – PhD candidate
Design for Body & Material Research Centre Kingston University, UK. Researcher in design mechanisms intersecting fashion material, sensory experiences and the human body.

 

Important dates |

27th February 2015 – Early bird registration closes

24th March 2015 – Registration closes

27th March 2015 – Symposium

 

Registration and fees |

— Industry £150
— Industry early bird £130
— Academic £120
— Academic early bird £100
— Non UAL student £35 (places limited)
— UAL staff and students no fee (places limited)

The registration fee covers documentation, coffee breaks, lunch and drinks reception.

Click on the link for registration

http://estore.arts.ac.uk/browse/extra_info.asp?compid=1&modid=2&deptid=176&catid=71&prodid=155

For further enquiries email: fashionandsenses@gmail.com

 

Date and Venue |

27th March 2015 09.00-19.00

Rootstein Hopkins Space, London College of Fashion, 20 John Prince’s Street, London, W1G 0BJ.

Located in the heart of central London, at Oxford Circus (Central, Victoria and Piccadilly London underground lines).

 

Organising Chairs |

Bethan Alexander Graduate School, London College of Fashion, UAL, London, UK

Sara Chong Kwan Graduate School, London College of Fashion, UAL, London, UK

 

Organised by the London College of Fashion with the support of the LCF Research Office.

Fashion and the Senses, 27th March 2015

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